Betty Dain Blog

FB-Salon_ownership-101Salon Ownership 101

So you’re thinking of opening your own salon, great! Becoming a business owner can result in the most rewarding and challenging experience of your life all in one. While the benefits of owning a salon are plenty, there are still a number of things to keep in mind before venturing into the world of salon ownership. Let’s take a look at a few key points to be aware of.


It’s a no brainer; you need money to start a business. How much you ask? Well that depends on the type of salon you want to open and the type of client you are trying to reach. Ask yourself these questions:

  • Do I want a high-end salon, or a medium priced salon?
  • Do I want state of the art equipment?
  • Where do I want to open up my salon?

Your budget can dramatically change depending on what you want to accomplish with your salon. Once you’ve determined what kind of salon you want, you will have to estimate your expenses, rent, electric, water, equipment, salaries, products and tools just to name a few. Create a list and try to project an average of what you’ll need.  Once you’ve come up with a number, add a little more. For example, say you’ve estimated that you’ll need $30,000 to open your salon, now add another $5,000 for wiggle room. More often than not when starting a business we find ourselves going over budget, giving yourself this “wiggle room” will better prepare you for any surprises.

Location, Location, Location

I’m sure you’ve heard this many times, but it’s true, location is everything! So many businesses shut down each year because they didn’t pick a good location.  Do your research! If you find a space with really cheap rent, look around you; is the plaza where the space is available DEAD? Are there any cars around? Are there multiple spaces available for rent? These are ALL red flags. If the rent is cheap, it’s likely because the area doesn’t get much foot traffic and that’s not good for any business.


Your employees are your lifeline; they help keep your business running. Do not hire any hair stylist without first seeing their work. One bad hire means one unhappy client, and guess what, one bad review is likely to hit at least 10 people by the end of the day, and that is with the old fashion “word of mouth”. Now imagine one bad online review and multiply it by 1,000 new people who could potentially see it.


So you have your salon and you’re ready to roll, now what? You have to think like a marketer. If you have absolutely no idea how to market your salon, ask for help or hire a consultant. You’ll do no good if you don’t have a plan and strategy to build your clientele. We live in a digital world now, so old fashion flyers and business cards just won’t cut it these days. At the very least, it is crucial that you have the following things:

  • A website
  • Social presence- Facebook, Twitter, Instagram etc.
  • Add your business to all online directories (paid and free ones)

Keep in mind these are the bare minimum. If you want to succeed, don’t lose your business to the salon down the road.

Starting any business can be hard, opening up a salon can be tricky, but nothing is impossible. It’s truly rewarding when we can earn an income doing what we love. Now do your research, be prepared and venture out into the world of salon ownership- Are you up for the challenge?

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According to Glamour Magazine’s Wedding Hairstyles: The 2015 Guide, these are some of the hottest wedding hairstyles for 2015 (and these are our picks of the least edgy styles of the group). We’ve got to say, we’re not impressed, nonetheless if a client shows up asking, “what’s the hottest and latest?” here you go. These looks are definitely not traditional, and we like traditional. That’s not to say that we’re against edgy, messy and “creative” looks, however none of these gave us the WOW factor. Now you be the judge.

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Prom Hair Style Trends of 2015

Braids are all the rage these days and if you haven’t yet mastered these looks you better start practicing! With Pinterest and Instagram rest assure there will be no lack of high school seniors entering your salon with samples of these looks in mind.

Below, we’ve put together a gallery of the 6 prom hair styles you are most likely to receive a request for:


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Betty Dain CreationIn a recent article by Modern Salon, Strategist Neil Ducoff tried to shed some light for hair stylists trying to decide whether to go at it alone and rent a booth or to work for a salon. The decision is not easy for many, and one has to stop and analyze what are the positives and negatives, after all it is one’s income.

Renting a booth- Here are a few things to keep in mind when renting a booth:

  • You now fall in the “self employed category” which means that you have to report your own taxes at a self employ rate.
  • One of the biggest challenges for an established stylist is that not all clients are willing to follow you. There’s a chance you may find yourself having to rebuild your clientele.
  • You will also have to be your own cashier and ring your own sales.
  • You will have to manage your own finances and be aware of your return on investment
  • You will have to do your own laundry!
  • You will have to manage your own phone and appointments (no more receptionist for you)

On a positive note, you are your own boss and you can run your business how you wish.

Clearly when you’re working for a salon it appears to be less of a headache as there is less for you to manage and worry about. You can go in, work on your clients, meet a schedule and be done. In addition, salons provide training and opportunities for career advancement. You can count on your salon to allow you security, vacation, and health insurance. Working for a salon can also provide encouragement as you’re working as part of a team with one goal in mind, the success of the salon is your success as well.


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Betty Dain’s Cutting Collar is a must-have tool for 2015 stylists! Its angular design is great for stylist precision, helping to achieve the best client-friendly and edgy looks.

– Helpful for cutting precise angles & lines
– Easy to follow guidelines
– Waterproof
– Weighted
– Non slip rubber material. Get yours today! >>>

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Yes in deed, yes in deed! Betty Dain Creations now sells top of the line professional hair shears. Created with Japanese stainless steel, our shears feature an ergonomic offset handle. In addition to it’s impeccable quality, Betty Dain Shears come with a lifetime warranty!

With this new addition to our growing family of products, we think it is of high importance that you understand how to properly care for your shears. Professional shears aren’t cheap, and the better you care for them the longer they will last you. Listed below, are some very important do’s and don’ts:

Do’s & Don’ts


1. Always clean, dry, and lubricate your shears at the end of each work day. Lubricant is provided with your Betty Dain Shears.

2. Check your shears for adjustment (tension), at least once per day.

3. Check for nicks or other damage if dropped. Continuing to cut with scissors that have been nicked will cause additional damage.

4. Check your shears for sharpness at least once each month. If your shears need to be sharpened, send them to the sharpening expert mentioned in your Betty Dain Shears case.

5. Handle your shears with gentle care. Protect the edges from everything except clean hair.

6. Store and transport your shears in the case they came in.


1. Don’t use your hair shears when out of balance (adjustment) or nicked from dropping.

2. Don’t store your shears when dirty.

3. Don’t “throw” your shears in a drawer when not in use.

4. Don’t lend your shears to anyone.

5. Don’t “pressure cut” (torque the blades together.) This means squeezing harder with your thumb when the shears start to get dull.

6. Don’t let your shears come into contact with any comb sterilization, perm or color solution; it may cause corrosion and other damage to your shears.

Credits: Google article, secondary source copy
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Eating healthy isn’t always easy for a full time hair stylist. A typical day can consist of back to back clients with no time for breaks, and definitely no lunch. As tough as our schedules can be, we have to make time for healthy eating. Not only will eating healthy provide your body with more energy to tackle the tough day ahead, but it will also improve your mood and your overall health.

To start, STOP EATING OUT! No more ordering or pickups from your local junk food restaurant.  Make time to prepare easy meals or snacks the night before. Take the weekend and prepare a few meals for the week and just store them in the freezer!

A stylist can typically find his or her self in one of two scenarios: One, where a stylist works for a salon that has the privileged space of a break room, and the other, where there is absolutely no place to hide. For those lucky enough to have a “hiding place”, you have the opportunity to step away and enjoy easy to make meals. For our not so lucky stylists, heating up and eating out of a container in front of your clients face might be a bit uncomfortable (this is where healthy snacks come in). Below are a few bite size yet healthy snack ideas ideal for eating in between clients:

Healthy Snacks on the Go

Broccoli Cheddar Quinoa Bites


2 cups cooked quinoa

1 cup finely chopped broccoli, firmly packed

1 cup sharp cheddar cheese, grated

2 green onions, sliced

2 large eggs, lightly beaten

½ tsp garlic powder

2 Tbsp Parmesan cheese

½ tsp salt

¼ tsp pepper


  • Preheat oven to 375 degrees then line a baking sheet with parchment paper and coat lightly with cooking spray.
  • Add cooked quinoa, chopped broccoli, cheddar cheese and green onion to a large mixing bowl then toss until combined.
  • Mix in eggs, garlic powder, Parmesan cheese, salt and pepper until completely combined.
  • Scoop onto prepared baking sheet using a small scoop or tablespoon. Compress mixture into the spoon (or scoop) as much as possible, but keep in mind it’s not necessary for the mixture to cook in a spherical shape. The egg and cheese will bind the bites together after they are baked.
  • Bake 20–25 minutes or until lightly browned on the outside. Remove from oven, let rest for 5 minutes before serving.

Blueberry Oatmeal Crumble Barsblueberrycrumblebarscollage


Crust and Crumble Topping
1/2 cup (1 stick) unsalted butter, melted
1 cup all-purpose flour
3/4 cup old-fashioned whole-rolled oats (don’t use quick cook or instant, they’re finer and behave like flour and will make mixture too dry)
1/2 cup granulated sugar
1/4 cup light brown sugar, packed
pinch salt, optional and to taste

Blueberry Layer
12 ounces (2 cups) blueberries (fresh or frozen)
1/3 cup granulated sugar
2 tablespoons lemon juice
2 teaspoons cornstarch

Directions >> Click Here

Turkey Hummus Pinwheels


One 9-inch whole wheat tortilla

3 tablespoons of hummus, any flavor

1 ounce of sliced deli turkey breast

¼ cup of baby spinach leaves

¼ cup of carrot, peeled and cut into matchsticks (can substitute for bell peppers)

Directions >> Click Here

Bon Appetit! 



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Tracey Hughes @TraceyHughesEducation presents Qualia, a deep, rich hair collection of individual neural responses and evokes the sense of being recognized from one to another experience. An exploration of textures, patterns, tones, shapes and silhouettes, Qualia communicates artistic abilities and behavioral codes of a modern fashionistic society. Continue reading:

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